LEGO® Hidden Side

These cookies are necessary for the basic functioning of the site, and are always allowed. It is used, for example, to remember a logged-in user or to store goods in a basket.

Analytical cookies allow us to measure the performance of our website and our advertising campaigns. They are used to determine the number of visits and sources of visits to our website. We process the data obtained through these cookies in a summary manner, without the use of identifiers that point to specific users of our website. If you turn off the use of analytical cookies in relation to your visit, we lose the ability to analyze performance and optimize our actions.

We also use cookies and other technologies to tailor our business to the needs and interests of our customers and prepare an exceptional shopping experience for you. By using personalized cookies, we can avoid explaining unwanted information, such as inappropriate product recommendations or useless special offers. In addition, the use of personalized cookies allows us to offer you additional features, such as product recommendations tailored to your needs.

Advertising cookies are used by us or our partners so that we can display suitable content or advertisements both on our website and on the websites of third parties. Thanks to this, we can create profiles based on your interests, so-called pseudonymized profiles. Based on this information, it is usually not possible to immediately identify you, because only pseudonymized data is used. If you do not consent, you will not be the recipient of content and ads tailored to your interests.